Benefits of implementing a CRM system for business
The development of a customized CRM system can significantly improve the quality of customer service, increase sales, retain customers, and implement personalized marketing strategies. Compared to ready-made products (such as Salesforce or HubSpot), custom CRM development offers several significant advantages.
Flexibility of settings
A customized CRM system allows you to fully adapt it to your needs, taking into account business features, market trends, customer requests, and the competitive environment You can add features and customize the interface to meet the needs of your team, if the system architecture allows it.
Autonomy
Having your own CRM allows you to be independent of third-party software vendors. This protects you from unexpected changes in tariffs or license agreements, as well as from the possible termination of support for certain functions by vendors. You can manage the development and scaling of the system according to your needs.
Increased level of security
Creating a custom CRM to order provides a high level of control over access to confidential information if implemented correctly. This reduces the likelihood of data leaks or loss, and allows you to effectively counteract cyberattacks. The proprietary system allows you to customize compliance with international standards such as GDPR or ISO 27001.
Extensive integration with other tools
A customized CRM easily interacts with existing internal systems, such as ERP, accounting programs, marketing platforms, and analytical tools. This ensures efficient data exchange between company departments and facilitates informed decision-making based on complete information.
Successful cases
For 4 years, we have accumulated unique experience and know what to look for, how to avoid critical mistakes, and choose the best tools for further development.
Foster Swiss
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Successful cases
DACHSER
DACHSER has been providing logistics services since 1930. The company combines traditional transportation methods with the latest digital...
- Logistics
- Integration API
- MySQL
EventBeds
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- Experience in the market:4
- Number of specialists: 180
- Implemented projects:250
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CRM (customer relationship management system) is a specialized software that helps companies effectively use the information they have already collected about customers and potential customers. It allows you to create contact databases, form detailed customer profiles, track interactions, and analyze them to increase business profitability.
CRM systems come in different types, from off-the-shelf products to customized solutions. The CRM development process is the creation or adaptation of software to the specific needs of the company to ensure maximum efficiency of data processing.
A modern CRM allows you to customize the process of collecting, processing, and analyzing data in such a way as to facilitate business management. What kind of data does this mean? Let’s take a closer look.
- Organizing the distribution of tasks among employees and tracking their implementation – ensuring the internal efficiency of the team.
- Collecting information about the actions of each customer, as well as creating groups to participate in loyalty programs or receive special offers – managing customer interaction.
- Segmentation of customers at different stages of sales or order fulfillment.
- Maintain financial statements and documents.
- Estimating marketing costs and tracking the effectiveness of these costs to assess profitability.
- Analyze user behavior on the website to conduct market research.
The cost of creating a CRM system is determined by the complexity of the project and the level of professionalism of the team implementing it. Each project is evaluated individually, so there is no standard price table for different types of solutions.
To find out the approximate amount needed to develop a CRM that meets your requirements, please contact our managers at the number listed on the website. We will be able to prepare a preliminary estimate after receiving basic information about your needs.
We have many years of experience in developing CRM systems from scratch and have already successfully implemented effective solutions on many platforms both in Ukraine and abroad. Regardless of the complexity of the tasks and server architecture, we provide full automation and control of internal processes.
One of our key advantages is that we pay attention not only to the functionality of the system, but also to the convenience of its interface. Thanks to the intuitive design, you will quickly master all the CRM features, even if there are many of them.
